kickn’ it campaign
Foothills Therapy Partners hosts an annual Appreciation Day to celebrate its employees. In 2022, they introduced an exciting theme – “kickn’ it” – to unite clinics across the valley for a day of fun and connection. The goal was to create a campaign that ignited excitement and effectively promoted the event.
software
illustrator | after effects | adobe xd
collateral
moodboard
Drawing inspiration from kickball, I was particularly drawn by the ball’s three-dimensional characteristics and the unique texture it possesses.
sketches
the goal was to create a logo that was both fun and dynamic, effectively conveying the movement of the game. In addition, I wanted to ensure that the design was not biased towards any gender, as both men and women would be wearing the shirt.
