treble records

Tasked with creating a brand identity using a random number and letter. I made the record label treble using the letters “t” and “3.” I chose a typeface for the logo that visually emphasized the curves that resemble the treble of a music note. I then designed a full business system for the brand as well as mockups to promote to music fans.

software

after effects | indesign | illustrator | photoshop

To make the brand more recognized, I designed a logo animation.

collateral

process

sketches

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